Top 3 things you need to know with your Home Business

I read this great article about the top 3 things from allbusiness.com written by Tom Drake and had to share it. Thank you Tom for backing up what I have been saying, but sometimes not doing, for years. Please enjoy… Chrissy. (we all need a boost sometimes)

Top 3 Things You Need to Know to Prosper in a Home Business

Τo run a successful home-based business, you need to operate on the web and learn three essential top 3 things. First, you must learn how to be good at online marketing. Second, you must learn how to successfully leverage social media. Third, you must become proficient at rolling out email marketing campaigns.

Besides running your business, you also should invest in work-life balance. While not essential for success, balancing work and family keeps everything running smoothly.

Become Good at Online Marketing

The first of the top 3 things is the purpose of online marketing. It is to attract visitors to your website to see your offering–you may be selling your own products or earning a commission for another merchant’s products. For your business to prosper, you will need lots of visitors to see your offering. Without a steady stream of traffic, you are like a small store sitting in a remote area with very few customers.

top 3 things

In the good old days, ranking high in search engine results was as simple as keyword stuffing. But these days, to make search queries more relevant, the search engines have outlawed this technique. Now webmasters are no longer certain what it takes to drive traffic. There are plenty of theories, but little consensus about what works.

But one thing that does appear to work well is interactive content. Interactive content is fresh content. The best way to provide it is through blogging. Blog posts provide fresh data and allow visitors to interact through comments.

There are several reasons why content marketing works as well as it does:

  • It gets attention.
  • It is easy to consume the information.
  • It encourages more interactions, which, in turn, increases views.
  • It creates a loyal following.
  • It connects with social media.
  • It offers data about what visitors like.

Leverage Social Media

Social media is one of the best free ways to announce your new posts. It also gives you a chance to interact with your audience and build relationships.

In a Forbes article, “Is Social Media Worth It For Small Businesses,” contributor Michael Fertik summarizes how to do it well:

top 3 things

“It’s common for small businesses to quickly jump into multiple social media streams. In fact, social platforms strategically make it very simple and quick to join the ranks. While that ease of adoption is great for small businesses, especially those with limited social media acumen, it’s actually something of a double-edged sword. You can create accounts and start sharing without ever really considering your audience. It’s much better to slow down and look at the data before you invest too much in one channel or spread yourself across too many. What type of customer is purchasing your products? What social channels do they frequent? What kind of content gets shared, liked or retweeted? If the data say that your average customer is a city-dwelling mother in her early 40s who likes Facebook, then there is no reason to spend your time and energy on Twitter at least initially”.

Roll Out Email Marketing Campaigns

Content converts visitors into buyers. Social media drives traffic to your website. And email marketing builds long-lasting relationships with visitors. It’s an excellent way to keep a good thing going.

The mechanics of email marketing are straightforward:

top 3 things

  • You capture email addresses when people arrive at your website. Make an irresistible offer that persuades people to subscribe to your newsletter. Use either an opt-in form or a light box that pops up when people scroll through your blog.
  • Next, you send visitors an email series; this is a digital newsletter. The most convenient way is to load prewritten emails into an autoresponder. You can also make special announcements communicated through broadcast emails.
  • ***From Me …..(This is exactly what our lead manager does. It has a great series of autoresponders) But it is not cold sending. It is set up to communicate with already qualified enquirers.

Work-Life Balance

Content marketing, social media, and email marketing are the nuts-and-bolts of running a home-based business.

But if you are running a home-based business, it is unlikely that you are using only a dedicated computer; your family may be using your computer, as well. In addition, you may be running your business on many devices, or utilizing a desktop, laptop, a tablet, or smartphone.

top 3 things

If you are a parent, you can use software such as WebSafety to help you monitor and control the use of mobile devices by your children. Although this is not a business application, it allows you to maintain a work-life balance.

These top 3 things, A very good read indeed. Very simple but enormously valuable information.

Thanks again to Tom and the team at allbusiness.com

Any questions you may have, I’d love to help.

pls contact me through this blog or chrissygreig@hotmail.com

Cheers… Chrissy.

Contact me today to start your new life. It’s easier than you think.

Go to my other blogs with various other topics and subscribe as to not miss out on my ravings…..

Best Ever Home Business

More Time to Ride

Prosperity of Life (Best Ever Home Business)

My thanks also go to my good friends, Rachel and Shane Krider for being instrumental in me going down this yellow brick road.

p.s. one of my first videos

 

Attract more customers to your business

Good news to attract more customers:

Despite having umpteen other options for where to shop, one-third of consumers shop at a small business at least once a week, and three-fourths visit a small business at least once a month, reports a study by Vistaprint. How do customers discover these businesses. The survey has some answers that will help you attract more customers.

The top way consumers find small businesses is a tie between word-of-mouth and online. If you don’t have a website and/or a strong online presence, there’s an opportunity here for you to attract more customers simply by developing your online footprint.

What do I mean by that? Your online presence has several components.

attract more customers

Website: According to the study, about half of U.S. small businesses don’t have website all. If you’re one of them, think how much you could boost your business simply by launching a website. Of course, it’s not quite that simple: The survey found that a poorly designed website is worse than none at all. Nearly half (45 percent) of respondents say they are unlikely to patronize a small business that has a badly designed website. Among Millennials, this figure was even higher; just 5 percent of this age group say they would patronize a business with a poorly designed website.
Social media: Overall, six out of 10 survey respondents say that a small business needs a social media presence to help attract more customers, and 25 percent rate this as “very important.” As you might expect, social media matters a lot for Millennials when deciding what businesses to patronize. One out of four Millennial consumers starts with social media—rather than a general internet search or visiting a particular company’s website—when researching small businesses. (In comparison, just 7.5 percent of Baby Boomers do this.)
Online reviews: A whopping 75 percent of respondents say researching online reviews is “somewhat” or “very” important before they visit a business. Overall, half of respondents say that negative reviews are the number-one factor that would keep them from visiting a particular business.
Armed with this information, how can you improve your business’s “discoverability” factor? Here’s your four-step plan to attract more customers.

1. Get a business website. If you don’t already have a website, what are you waiting for? Setting up a business website is simple and easy these days. There are many services that offer all-in-one packages, including domain registration, website hosting and design, and even help with online marketing such as SEO (search engine optimization) and getting listed on local search directories. If you’re not technically inclined, getting the experts to help is a smart move.2

2. Improve your existing website. If your business website is more than a few years old, chances are it could use some updating. For one thing, is it mobile-friendly? Most customers looking for businesses use their mobile phones even when they’re at home, and if they can’t navigate your website easily on their phones, they’ll just click over to the competition. You can also consider adding features such as a click-to-call button so customers can contact you easily or online chat so they can get help with any questions they may have. Regularly monitoring your website for broken links and outdated information will help ensure it keeps driving customers to your business.

3. Get active on social media. You don’t have to be on every social network out there, but you should have a presence on those that matter to your target customers. A little market research will uncover whether that’s Facebook, Pinterest, Twitter or somewhere else. Post consistently, be responsive to customers’ comments and share useful information, and you’ll gradually build a following.

4. Monitor your online reviews. Regularly check your online reviews to catch any negative ones and take action. Reach out to customers with complaints and take the issue off-line feed can resolve it; then make sure you share the result on the review site so other potential customers know you handled it. Encourage happy customers to review you so you can build up a foundation of positive reviews.

Today, the Internet is just as important as word-of-mouth in building your business—and that trend is only going to increase. Take steps now to make the right moves that will attract customers to your business both now and in the future.

Attracting more customers is vital with ‘filling the pipe’. If you keep filling the customer pipe they will continue to dribble out, as the pipe gets fuller and fuller.

Cheers and a big thank you to the author of this article on how to attract more customers. And a bigger thank you to my good friends and mentors, Shane and Rachel Krider.

Baby steps or full throttle…. Chrissy.

p.s. my other blogs are also an interesting read

Live Free Retire Wealthy

Best Ever Home Business which has been going for 7 years now

More Tome to Ride catering for horse lovers

Do You Love your Chosen Career?

Do you love your chosen career?

your chosen career

The reason I ask is because I’ve learned over the years that in order to create long lasting success and happiness, you really have to love what you do. So your chosen career can come along by accident if you follow your passions instead of your pension.

It’s been said that when you truly love what you do – you’ll never have to work another day in your life.

Unfortunately most people are not living their ideal dream life. Most are very frustrated and desperately want to make changes, but the struggle to bring about the necessary, mindset, motivation and belief system that brings those results of a fun and full-filled life about.

I found my passion when I moved forward with this business. I’m blessed to work in an environment which supports my goals, my ideals and my dreams. The people that I’ve met through this business have become like a second family to me. It might sound corny, but it’s true.

I now jump out of bed everyday knowing that I am supported – warts an all! I’ve found a place where I can express myself and the community of people I work alongside contribute and assist me in achieving my goals more than i ever could have imagined.

I am truly blessed to love what I do to earn a ‘very good’ living.

I understand that not every business is for every person and this business may not resonate with you, like it did with me. One thing I do know is that in order for you to make a decision for yourself we’ll have to connect so you can learn the ins and outs of what I do to see if it may be a good fit for you too.

My mentors and good friends, Rachel and Shane Krider have been instrumental in me pursuing my ongoing success journey. Their passion to serve and improve others around them is massively inspiring. A huge thank you, I will always be grateful

Cheers…. Chrissy.

p.s.   More interesting reading on my other blogs.

Live Free Retire Wealthy for those who want an easy life. Start now otherwise time will be your enemy. I say this from experience.

More Time to Ride for the horse lovers

Best Ever Home Business for those looking for a Brilliant Home Business Opportunity. This has been going for 7 years now and counting.

and Best Ever Home Business prosperity of life blog

Please enjoy.

My Mission Statement and North Star

My Mission Statement

mission statementMy Mission Statement

One of my favorite parts of our Leadership curriculum is the section MY NORTH STAR.
I spent a long time on this as I had no idea what my North Star was.
For me at the start it was easier to call it my Mission Statement.
I think this was because I had heard other companies Mission Statements and recently
I have heard them referred to as Vision Statements.
My Business Mission.
We develop, market and deliver specialized education, training, experience and opportunities proven to empower men and women of all ages. To discover and attain new levels of personal, financial and professional success and achievements.
Nike’s mission statement is “To bring inspiration and innovation to every athlete* in the world.”
We also know it as  “Just Do It”.
Toy Story character Buzz Lightyear’s “To infinity and beyond.
Virgin Atlantic’s mission statement is ‘Safety, security and consistent delivery’.
After many attempts at my Personal North Star ( Mission Statement) I found that I did have
a few so these are the ones that felt right for me. To be an inspiration to my family and to become an inspirational leader to as many people as I can. To be able to assist my family live the life of their dreams. To share our success, experience and knowledge.To leave a legacy for my children because every generation deserves to live better than the one before it.
To be the Best Me I can be.
And this is what it all boils down to, being the best possible Me. To do this seems easy but the saying
“I’m not who I think I am, and I’m not who you think I am, But, I am who I think You think I am’ …..
(wow get your head around that one) once you read it 100 times and figure it out, this saying is so true.
Please share your North Star and the process you used to come up
with the one, that felt right for you.
Cheers Chrissy

p.s.   More interesting reading on my other blogs.

Live Free Retire Wealthy for those who want an easy life. Start now otherwise time will be your enemy. I say this from experience.

More Time to Ride for the horse lovers

Best Ever Home Business for those looking for a Brilliant Home Business Opportunity. This has been going for 7 years now and counting.

and Best Ever Home Business prosperity of life blog

Please enjoy.